PENGGUNAAN APLIKASI KEUANGAN UNTUK OPTIMALISASI PENGELOLAAN LAPORAN KEUANGAN UMKM STREETFOOD BOOMBER SURAKARTA

Abstract

Problems faced by MSMEs in running a business include: entrepreneurship, marketing, production and finance, technology problems. The problem that contains a high risk for MSMEs whose types of products are street food products is the risk of environmental uncertainty. Risk of environmental uncertainty is happening, namely the Covid-19 pandemic. This condition of environmental uncertainty was not previously anticipated and affected the decline of various sectors, including the MSME Boomber Streetfood. In order to minimize the impact of uncertainty that causes losses, it is necessary to have ideas and ideas related to strategy development, such as: rearranging financial management to cut production costs, and alternative types of products. In difficult times like this, online sales are seen from the side of low production costs but bring in income and cover the production costs of the main types of products. However, this is inseparable from how to manage financial resources, especially in maintaining business capital so that operations can continue to run well even though they are in difficult times. Based on a survey conducted on target partners, the problem faced is that there is no use of financial administration applications for financial management. Considering that Boomber Streetfood managers are unfamiliar with financial records, it is necessary to hold a service program in the form of using financial report applications so that the management is optimal and the resulting financial reports are relevant and can be used for decision-making considerations in determining strategies.