STUDI MODEL EUCS (END USER COMPUTING SATISFACTION) DAN TAM (TECHNOLOGY ACCEPTANCE MODEL ) TERHADAP PENERIMAAN PENGGUNAAN DAN KEPUASAN PEMAKAI SISTEM INFORMASI BERBASIS KOMPUTER

Abstract

Several models have been constructed to analyze and understand the factors that influence the
acceptance of the use of computer technology such as Theory of Reasoned Action (TRA), Theory
of Planned Behavior (TPB) and Technology Acceptance Model (TAM). Another model developed
by Doll and Torkzadeh (1988) is a model of End User Computing Satisfaction (EUCS). This
research is the study on the TAM and EUCS model of the acceptance and user satisfaction of
computer based information system (CBIS). Purpose of this study is trying to use and test the two
models of acceptance technology, the TAM and EUCS models by examining their influence on the
use and utilization of systems that will ultimately affect the level of user satisfaction (user
satisfaction) as an indicator of the success of a system. Samples used in this study were obtained
from the sampling technique based on the criteria (purposive sampling)of a trading company in
Semarang, Central Java on the sub-sector (according to the incorporated trading company
directory-BPS). Test of the hypothesis is formulated using regression models. Three of the seven
stated hypothesis is rejected, while based on the results of the indirect analysis it can be concluded
that the variable utility (usefulness), ease of use, accuracy and timelines in the use of a system also
affects the user’s satisfaction.

Key Words: Technology Acceptance Model, End User Computing Satisfaction, Computer Based
Information System, User’s Satisfaction.